Neon Illuminated Sign - KO’s Donuts

Client: Couplands

Client Brief: Couplands wanted a bright illuminated sign that had visual impact during both the day and night. They wanted to replicate POS items that they had seen in Canada. They wanted the signs to have the “Wow” factor and for them to draw customers attention to stores and to foster customer awareness of the product.

Solution: We used a hot pink neon as this incorporates the clients corporate colours and works in well with the Wow factor that they were wanting. We fabricated a clear acrylic box with a black back to ensure that the neon light was projected outwards and not back into the shop. We also housed the neon in a fabricated case to help keep people, especially young children from the high volts required to run the neon. The finished units were installed into the front windows of each store for maximum impact.